Willie Crawford Teaches Internet Marketing

A False Economy I NO LONGER Practice… Do You?
Copyright 2010 by Willie Crawford

Many of us go out and buy some of the best software
and hardware tools available.  We read about some
tool that could easily DOUBLE our business, or
TRIPLE our productivity, so we wisely purchase it.

Many of us realize that we lack certain skills in
critical areas of our businesses, so we register for
online classes.

Many of us realize that we don’t really know how to
use those whiz-bang pieces of hardware or software
mentioned above, so we track down and register for
in-depth tutorials.

Then we do the DUMBEST thing… we never go through
the training.  We never learn to use those tools that
could easily make our lives easier, and our businesses
much more profitable.

We rationalize that “we don’t have the time!”

This is one of two areas that has contributed the
most to the growth of my productivity… and to my
bottom line recently.  I’ve started actually “making
the time” to go through those tutorials and  really
learn to use the software or hardware tools that I
have.  I’ve actually made the time to go through
several tutorials on how to develop critical skills
that I need.

As an aside, I’ve also “made time” for more fitness,
which is also essential to my long-term productivity.

How does a busy businessperson do this?

You simply put it right on your schedule… and then
you do it.  You allocate blocks of time for it, and
then you don’t “find” something more important.

I spent 20 years and 10 months in the U.S. Air Force.
During that time I spent many, many WEEKS sitting
at a desk or computer, actually learning how to
use a piece of equipment, or learning to do some
process.  I often wondered if that was the best use
of my time, but I wasn’t given a choice! So, I
cheerfully completed the training.

I not only learned to use my equipment, but I had to
then take “practical exams” to prove that I knew how
to do it.

Major corporations, governmental agencies, universities,
etc, ALL put their personnel through extensive
training to make sure that they actually know how
to use the equipment and do the processes that are
a part of their jobs.

This training is often VERY expensive.

Many of these corporations consult with major
think tanks, and expensive consultants, in looking
for ways to improve productivity… and their
bottom lines. It’s rare that they are advised to
cut training.

Many of us online entrepreneurs have never run
our own businesses before, and for some reason don’t
fully appreciate the value of properly training our
employees (or ourselves).  So, we flounder for days,
weeks, then months!  We operate at a fraction of our
potential productivity because we never really learn
to use the tools at our disposal.

Consider… if setting aside an hour a day for a week,
to actually learn to use the tools that you already
use every day more efficiently, would increase your
productivity by 20 percent, would it be worth it?

To me, the answer is a resounding yes.  Over the
next year the return-on-investment would be huge.

When you consider the amount of time many of us
spend on time-wasters (we all know what they are),
we have to acknowledge that we really can fit
proper training into our schedules. That’s just a
matter of discipline.

There IS a reason big businesses and governmental
agencies set aside training days, or even training
weeks!  Perhaps we should take our cues from them.

Just food for thought!

Oh - earlier, I said that going through the training
was one of two ways that I’ve experienced the most
growth in productivity. The other one was that I
learned to outsource and delegate more. I learned to
focus on those chores that are the highest and best
use of my time, and to get someone else to do the
rest. Like many, I’m still working on that one, but
that’s the topic of another article anyway.

Commit to actually learning to use your equipment
today.

————-

Willie Crawford operates his own online businesses,
brokers joint ventures, teaches online and offline
entrepreneurs, and consults with numerous commercial
and non-profit corporations.  One of Willie’s
favorite tools, used for project collaboration is
called BaseCamp. It’s at http://timic.org/BaseCamp

Twitter This

Username: Password:

Today I want to ask you a simple question…

Are you using your download pages to their full
potential?

I bet I know the answer!

I think most of us would have to admit that we don’t
always spend much time on the download pages.

After all, we’ve already made the sale - right? We
deliver the product and thank them. What else is
there to do?

Well… actually a lot! Because most of us should
know that it’s easier to get someone to buy another
product after they just purchased one.

After all, that’s the point of one time offers - right?

Well, now you can give your customers another change
to give you money, and also give them something extra
just to say thank you.

Instead of me explaining it, just check out the
information at:
http://timic.org/BetterR

I’ve personally started using this in many places,
and I encourage you to have a look as well…

Willie

Twitter This

Username: Password:

It’s no secret that, for MOST affiliate programs MOST
affiliates produce little to NO results. Most just
register, and then simply do nothing!

In fact, in most affiliate programs where I’ve been
privy to the stats, the top 3-5% produced 95% of sales.

Most affiliates who sign up, but never promote, probably
had every intention of promoting at one time. Why else
would they have bothered registering?

This can be very frustrating for the affiliate program
operator who sees this huge pool of potentially active
promoters… who could be generating a LOT of sales.

Here’s one tactic to get those inactive affiliates to
promote, AND to get those who’ve already promoted,
to promote again…

Simply have some new tools created and get them into
the affiliates hands.  This does two things:

1) For those who’ve already promoted and consider
the existing tools old/stale, it gives them
something new to use.

2) The fact that you have new tools gives you another
“excuse” to contact all of your affiliates.  You should
be emailings and motivating your affiliates regularly
anyway, but many who operate affiliate programs don’t…
for whatever reason.

Simply send out an update email, which among other things,
points out a new tool… perhaps a fresh new solo
mailing.

*** Include the new tool in the mailing, and make sure
that it already has the affiliates’ links embedded.

You need to make it as easy as possible for your
affiliates to promote.  Make it so easy that NOT
promoting will feel like they are leaving money on
the table.

Make it so easy that promoting will feel almost like
an “impulse action.”  Think of the impulse items in
a supermarket…near the register… and how often people
buy just because it is so convenient.  Make doing another
mail that easy for your affiliates.

I sometimes work as a JV Broker, and have learned that
one of the reasons JV partners don’t promote more,
or more often, is that the product owner often makes
them jump through hoops to get promotional tools, etc.

I also TRAIN JV Brokers, as a co-founder of
TheJVUniversity.  My co-founders and I put together
this ebook that is very eye-opening:

http://thejvuniversity.com/ebook/?e=JVUCo-Founder

Putting joint ventures together, both online and
offline is one of the most lucrative businesses that
I know. However, it’s knowing little tips like the
one I just shared with you that can easily TRIPLE
the bottom-line in a JV deal.

Stay tune for more tips like this, and more on being
a JV broker or JV facilitator

Willie

Twitter This

Username: Password:

Don’t Be The Frustrated Marketer- Ignoring Free Money
Copyright 2010 by Willie Crawford

Many internet marketers who have been online for
years struggle to earn a living.  They spend
countless hours trying to come up with clever
marketing campaigns that will allow them to
make lots of sales of the latest whiz-bang
internet marketing do-hickey.

After a week of promoting that do-hickey, maybe
not making a single sale, their attention is
grabbed by the fact that guru-y is getting
ready to do a product launch. So, they jump on
that bandwagon, sure that this is where their
ship will come in.

They repeat this insane behavior week-after-week,
launch-after-launch.

In the interim they notice resale rights to
some course or software that sounds really great.
So, they buy the resale rights, stick them in a
folder on their harddrive, and plan how that are
going to market this.

They flow out an EXCELLENT marketing plan, based
upon years of studying what works in direct
response marketing.

However, before they put up a webpage to begin
marketing this product, they notice that guru-z is
getting ready to do a big product launch… one with
insane commissions. So, they prepare to promote
the daylights out of that.  Sadly, the launch
comes and goes, and they often don’t make a
single sale.

Then, they notice that some really talented
researcher, programmer, or writer is selling
private label rights to a great sounding product.
Or perhaps  someone  looking to build a list is
even giving away PLR to a product that sounds really
nice.

They grab those private label rights, stick them in
a folder on their harddrive, and map out how they
are going to market that product.

Before they identifying exactly what’s in the PLR
package, they notice that guru-x has just started
a product launch.  Actually, they can’t help but
notice because they get a box full of promotions.

Feeling like they must be missing out on something
big, they find the affiliate registration page,
sign up, and jump into the fray.  After promoting
for a few days and not making a single sale, they
ask themselves what they are doing wrong?

So they turn to a sage un-guru who’s been around
for years, steadily earning a nice living online,
and they ask, “What am I doing wrong.”

The un-guru responds, “You’re running too fast in
the wrong direction.” He goes on to explain that
the way you make money online or offline is that
you identify what your customers want and then
you offer it to them.

Knowing the pattern of the struggling marketer
all too well, the un-guru draws a deep breath
and then asked the million dollar question.

He asks, “Do you have resale rights or private
label rights to a product that you KNOW solves
a painful problem that your customers have?”

The frustrated marketer looks on his harddrive
and identifies 100 such products.  Admitting
he does, the frustrated marketer protests,
“but these are old products!”

The un-guru asks, “So you’re telling me that
the information in those products is no longer
accurate?”

After about 30 minutes of this, the frustrated
marketer finally “gets it!”

“Ok, so I can rework that PLR into a really
nice product, BUT not having a large list
or tons of guru friends, how do I sell it?”

Tiring of all the nonsense, the un-guru points
the frustrated marketer to RAP Bank, and says,
“You can set up a website using the Rapid
Action Profits script, then list your product
at RAP Bank.”

The un-guru explains that RAP Bank is a
digital marketplace where affiliates looking
for product that pay instant commissions go
to sift through the database.

The un-guru continues by explaining that
the frustrated buyer could upload not just
one but as many of his products as he desired
there, and as long as they were quality
products that met certain rules, they would
be listed.

He explains that the frustrated marketer could
even upload resale rights products there.

Then, the un-guru said, “Image if you had
20 product there, and you only sold 1 copy a
week of each at $17 per copy, and you paid
50% commission, what would that mean.”

The frustrated marketer lit up with a big
smile and said, “That would mean I’d earn
$680 per month,  but I’m sure I could sell
more than 1 copy per week of my quality
products!”

The un-guru said, well, “With the right products
you certainly should.” He explained that lots
of affiliates sifted through the RAP Bank
marketplace looking for quality product,
anxious to sell them and collect those
instant commissions.

The frustrated but now hopeful marketer asked,
“What’s the url to that RAP Bank anyway?”

The un-guru smiled and said:
http://sagemarketer.com/RAPBank/
He went on to add “and yes, that’s an
affiliate link.   While you can sign up at
RAP Bank for free, they do offer upgrade
options, and when you upgrade, whoever
referred you earns a commission.”

The now smiling, formerly frustrated
marketer went off to submit his products
to RAP Bank thinking how all that time
he’d been ignoring free money, hidden in
all those products already sitting on his
harddrive.

Don’t YOU be like that frustrated marketer.
Instead, right this minute, go checkout:
http://sagemarketer.com/RAPBank/

—————-
Willie Crawford, who has been marketing goods
and services over  the internet since 1996,
thinks that RAP Bank is perhaps the best thing
he’s seen come along in all those years. See
why at:  http://sagemarketer.com/RAPBank

Twitter This

Username: Password:

Please join me on the radio, Tuesday March 16th,
3-4pm EST at http://BlogTalkRadio.com/WillieCrawford

My guests on this show will be Bill Ortell and
Erin (netkickstart), the developers of the new
RAP Bank –  http://timic.org/RapBank

RAP Bank is a digital products marketplace where
anyone with a Paypal  account can find products
to sell that pay instant commissions… deposited
directly to their Paypal accounts.

The database is on-track to soon have literally
thousands of products, in numerous niches, for
affiliate marketers to choose from.  A marketer
merely needs to register (and confirm their data),
then choose products that they want to promote.

In mere minutes, an affiliate can be promoting
these products, and earning instant commissions.

Merchants with digitally delivered products can
be registered, and set-up to begin selling their
products via this huge and growing affiliate
network in about 5 minutes.

RAPBank was spawn from the popular Rapid Action
Profits affiliate marketing system, and allows
any merchant with sites built around the system
to seamlessly add their products to the database.
Merchants not already using the system to sell
their products soon will be as this is fast
becoming the norm.

Even merchants using other systems will want to
add products to RAP Bank as this will be a
marketplace simply too large to ignore.

On the show, we’ll answer all of your questions
about this fast, simple and easy to use new way
to sell digital products.

Please mark this informative show on your
calendar, and let your friends know.

Willie

Twitter This

Username: Password:

Lots of hard-hitting how-to information
delivered at this seminar organized by
Dennis Becker

Confirmed speakers (subject to change) are:
- Jason Fladlien,
- The Rhodes Brothers (Matt and John)
- Steven Resell
- Tim Castleman
- Michael Gunn
- Leanne King
- Wilson Mattos
- Kevin Rockwell

Get full details and register at:
http://timic.org/2010Earn1K

I spoke at the event last year and highly recommend it!

Willie

Twitter This

Username: Password:

Workshop focusing on what’s working today in
growing your online business.  Fairly limited
seating.

Located at Strand Palace Hotel

Set up for lots of networking.

Speakers are:

- Willie Crawford
- Susan Preston
- Frank Garon
- Sohail Khan
- Nick James
- Neil Stafford
- Neil Travers
- Martin Avis
- Andy Henry

Schedule, maps, networks, and registration
details at:   http://timic.org/UK-Mar2010

Twitter This

Username: Password:

Here’s another channel for you to get a lot
of affiliates pushing your products and making
sales for you relatively hands-free…. if you
have any sites set up on Rapid Action Profits.

– http://1002.rapbank.com

It’s free to join (to add ONE domain), they are
building a Clickbank-like community VERY fast…
with the difference being affiliates get instant
commissions.

At a minimum, you should register and then add
some of your products.  Affiliates are already
combing “the marketplace” looking for great
products to market, and I plan on adding about
30

If you don’t sell any products using RAP, you
should consider setting a few up on RAP.  At the
same time, the marketplace is THE place to quickly
locate products paying 100% INSTANT commissions
directly to your Paypal account!

It’s a winner!
Willie

Twitter This

Username: Password:

Adding an income stream from Joint Ventures to
your consulting business is a proven business
model that has been described as…

‘The most comprehensive and results-producing
marketing and business development system in the
world today!’

You see, joint ventures produce exceptionally high
profits – especially when you’re already a
marketing consultant. Not only will joint ventures
help you make more money, but they often require
VERY little effort as well – especially when you
already have clients that you can connect!

==> http://thejvuniversity.com/ebook/?e=JVUCo-Founder

As a consultant, you already work with business
owners every single day. Your “job” is to help
your clients increase their profits… And arranging
joint ventures for your clients is possibly the
easiest way to do just that!

By arranging joint ventures between the clients
that you already have, you will literally increase
your own income in HUGE ways! In fact, you’re
likely to even feel like you’re making money while
you sleep!

Check it out now!

==> http://thejvuniversity.com/ebook/?e=JVUCo-Founder

Success,
Willie Crawford, Co-Founder TheJVUniversity

Twitter This

Username: Password: