Willie Crawford Teaches Internet Marketing

Why I’m NOT “The King Of Pay Per Clicks”
by Willie Crawford

Back in the Spring of 2003, I was at Joel Christopher’s
Master List Builder Workshop. Marlon Sanders was up speaking.
We had never formally met, but Marlon had obviously read some
of the things that I’d written on using pay per click
advertising.

Back then, I was heavily into pay per click advertising, and
had even done TWO teleseminars with my friend Marty Foley on
the topic. We called the teleseminars “Master The Pay Per
Clicks.” We recorded the teleseminars and sold those
recordings for a long time.

I still use the recordings from those teleseminars a few
places because much of the information is timeless. Marty
and I taught a lot of testing and tracking. What has changed
most since then is primarily the rules and policies at the
pay per clicks… and which search engines are the most
important. We taught solid basics back then, and they still
work.

Anyway, as Marlon was doing his presentation, he spotted me
in the audience, and used what I did as a simple, proven
model of generating a steady flow of traffic to your website
and converting it to sales.

Back then, for every $1 that I invested in pay per click
traffic, I generated $7 in profit. Not a bad return on
investment!

Marlon referred to me as “The King Of Pay Per Clicks” and
asked me a few basic questions. I answered them, and Marlon
proved his points.

Actually, one of the points that I heard Marlon make that day
was “Whatever they’re buying, I’m Selling!” The lesson that I
learned from Marlon there was, sell the items that your
customers are looking for rather than what you’d like to sell
them.

In that same presentation, Marlon yelled, “Dead Ducks Don’t
Quack!” I understood his message there to be, if people
aren’t buying a product, then stop wasting your time and
effort trying to sell it to them. People KNOW what they want.

Just those two statements made that entire weekend worth the
13-hour drive from Florida to San Antonio. I drove because
I wanted to use the drive time as time to listen to a course
that I had recently purchased. I did listen to the audio tapes
in that course all the way to, and from, San Antonio…
completely absorbing the course in the process.

I absorbed and later applied what Marlon taught during that
fateful presentation. I applied what I learned during that
time spent in “Automobile U” … the 26 hours driving back
and forth between San Antonio. Both learning experiences
shifted my think in major ways.

Later that year, Ramon Williamson coached me and provided me
with a lot of much needed direction. When I mentioned to him
that Marlon had dubbed me as “The King Of Pay Per Clicks,”
he asked if I really wanted to be “pigeon holed” by that title.

Ramon asked me to clarify what “I” wanted to be known for on
the Internet marketing landscape. Back then, I decided that
I really wanted to be a coach and a mentor. That’s what I
still get the greatest joy from doing online.

So, while I did leverage the fact that an “Internet marketing
icon” had dubbed me “The King Of Pay Per Clicks,” I also took
Ramon’s advice to heart and distanced myself from the label.

Today, as back then, I realize that without traffic to your
website, your web business CANNOT be successful. You simply
need visitors to a webpage who, upon arriving, take the
desired action.

Since the need for website traffic is so CRITICAL, back in
2003 I purchased the domain name “Website Traffic PhD.” I
had no idea what I was going to do with that domain, but I
KNEW that not having enough website traffic was what “pained”
most webmasters, and that if I could show them how to get an
unlimited stream of website traffic, I had a product that
they would trip over themselves to get.

Marty Foley and I did discuss creating a joint product that
would be an “encyclopedia” of proven methods of generating
website traffic. Perhaps because I still hadn’t learned
enough back then, I didn’t tackle a job that I didn’t feel
totally qualified for.

I did nothing with that domain, and even allowed the name to
expire, but later re-registered it.

Back in December 2002, I first met John Reese at a seminar at
Hawks Cay, down in The Florida Keys. That was at the same
seminar where I first met Ramon Williamson and Marty Foley.
Ramon, Marty and I all gave presentations.

As time progressed, I got to know John better, and he and
Ramon attended the very first seminar that I hosted. Ramon
spoke, and John totally riveted attendees during conversations
held in the back of the room during breaks (and at meals).

John demonstrated his marketing savvy when in March of 2004,
he conducted his sell-out, $4500 per seat, seminar on website
traffic tactics. John leveraged that seminar into his Traffic
Secrets Course, which made him $1 million in under a DAY!

John validated for me that REALLY studying traffic generation,
and then teaching others how to generate website traffics was
an excellent use of my time.

Between 1996 and today (11 years) I have studied just about
every website traffic generation tactic imaginable. Over
time, I learned which ones worked consistently “for me”
(long-term) and which ones required the least expense and
effort.

Today, after sifting through what must be over 100 possible
traffic generation tactics, I have just a few core tactics
that I use and teach. I even have my “Top 10 Best Free
Traffic Generation Techniques.” Those are THE techniques
that worked for me yesterday, and will work for me tomorrow,
without my having to struggle staying up with the latest
search engine tricks.

I’d rather go fishing, or spend time playing with my
grandchild, than spend countless hours chasing after the
latest, usually very short-lived, search engine tricks.

This strategy is so powerful, that on one site that I
recently setup and promoted using my “Top 10 Free Traffic
Generation Techniques” I generated over 1 million visitors
in under 60 days. Needless to say, the site is a success,
and will earn me a nice income stream for a very long time.

I like that model… build a website, plug in free traffic,
make minor adjustments, and let the site make you money
In case you missed why I’m no longer “The King Of Pay Per
Clicks,” it’s because it takes too much struggle! I prefer
the long-term, very effective traffic generation tactics
that I share with friends at: http://x-factortraffic.com/

When something works, why change it. When something isn’t
working, it’s insane NOT to change it. Just that simple
observation, properly responded to, will make you an online
success. Now, it’s time for you to do it!

———————————-

Willie Crawford has been teaching others uncomplicated methods
of building successful online businesses since 1996. Today, he
does most of his teaching inside an exclusive membership site
filled with other experts dedicated to uncovering the truth
about how to succeed online. Join Willie and dozens of other
“old-timers” at: http://TheInternetMarketingInnerCircle.com

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Dr. Mani is blogging about his list of the
“36 Most Influential Internet Marketers.”

His list isn’t complete but I’m extremely
honored that he included my name… in the
company of John Reese, Andy Jenkins, Brad
Fallon, Mike Filsaime, Yanik Silver, Allen
Says, Paul Myers, Stephen Pierce, and Mark
Joyner.

Drop by Dr. Mani’s blog here and share your
thoughts.

Thanks,
Willie

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This short report where Michael Worthington tells
how he genererate a couple hundred bucks at will,
when he needs it is a hurry, is adding nicely to
my $100,00…Seven Dollars At A Time journey.

It pays 100% commission on a $7 product too.

Click here to check it out
Willie

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I used these 10 simple, easy and free
“X-Factor Traffic Tactics” to get over a
million targeted visitors to a brand new
home-made website in just the past 60 days.

You can get the complete blueprint of one
of them completely free and be using it
for yourself within the hour - it’s all broken
down for you in 2 PDF’s & 3 MP3’s.

It’s also ranked as the #6 Most Effective
Free Web Traffic Tactic in the History of the
Internet by Trafficology (the go-to source
for real traffic results online for almost
a decade)

…and it’s your’s just for asking:

http://x-factortraffic.com/

It’s probably not what you think!

Enjoy,

Willie

PS: When I saw this one I actually would have
rated it the #1 Tactic of all time, it’s
so brain-dead simple, yet effective…

But you be the judge:

http://x-factortraffic.com/

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I recently did a 2-HOUR interview with Sid that’s
mind-blowing. Sid has been in computers since 1969, has
owed his own business for 25+ years, and is a storehouse
of wisdom.

I ran into Sid on the forum created for users of Jonathan
Leger’s $7 Scripts. Sid was there helpfully explaining to
people how to get the most out of the script, and also
just offering some great marketing advice. On that
forum, I complained about some of the script’s shortcomings
… the biggest one for me being that you couldn’t email
everyone in your database through the script. It let me
build this huge database of over 10,000 in one instance, but
I could only contact a fraction of them because of the way
that the script works.

To me, the script was ideal for building lists. I’ve
build several by rolling out inexpensive products in
several niches, where I gave customers permission to
sell the product at 100% commission because all I really
wanted to use the product for was to pass along some
valuable information… and build a list. So I built
these lists that I COULDN’T USE!

Sid solved that problem and many other by creating
a program that works similar to the $7 script… only it does
so MUCH more. On top of that, it lets me email everyone in
the database that’s produced by marketing a given product…
AND … I can even import those formerly useless lists that I
created using the $7 script into Sid’s script.

When Sid showed me what he was working on, I quickly
volunteered to be a beta tester. When Sid had the
product perfect, “I wanted to kiss him”
NO, not literally… but you will want to hug him after
you get your hands on this script. It’s at:
http://TheRealSecrets.com/RapidActionProfits/

Sid’s interview is actually still being transcribed.
Members of The Internet Marketing Inner Circle will notice it
in their membership area shortly. After they listen to Sid’s
interview, many will probably be irritated by the fact that I
ended the interview after 2 hours. We honestly could have gone
on delivering stuff that you’d want to hear for another 3 hours!

Willie

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My trusted friend Jason James has just released an ebook
on 7 Ways To Make $700 in 7 Days.

I bought, downloaded, and read Jason’s ebook. I liked
it enough that I bought the resell and PLR rights to
it.

It’s good!

You can read about Jason’s ebook in a hype-free sales letter,
here:

http://TheRealSecrets.com/700BucksIn7Days/

Do it now, and you can thank me over a steak dinner later
Willie

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Tonight at 10 - 11pm Central Standard Time, I’ll
be joining Ajari Davu-Jianda, of ImediaRadio.com
for a Q&A session on “How To Actually Build A
Profitable Homebased Business Using The Internet.”

That’s a fairly broad topic so Ajari COULD throw some
fairly tough questions at me.

At the same time, you’ve invited to join us for the
call,and to submit your most burning questions in
advance.

Submit your questions here…

http://imediaradio.com/AskWillie

I hope that you can join us.

Willie

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My friend, and inner circle member, Case Stevens,
does a good job of explaining the dynamics of a
project we are currently under taking at The
Internet Markeitng Inner Circle.

You can read Case’s observations on his blog here.

Basically, we’re writing an ebook on ways to Make
$100 Per Day Working Just 1-2 Hour Per Day. We
have around 20 people each writing a chapter on
exactly how they do it. On top of that we have a
LOT of volunteers helping with proofreading,
graphics, programming, press releases, you name
it.

This is a group project in the truest sense of
the word. Even the customer list will be treated
as a group asset.

Check out Case’s blog to see what he has to say.
Then join The Internet Marketing Inner Circle to
perhaps join in on one of several other group
projects already starting up
Willie

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Sid Hale has JUST released what some are already
calling “Sales Software of the Year”!

He describes it as a cross between the famous
“Butterfly” script, and the “$7″ script.

I was a beta tester, and now, am thrilled to
finally be able to share it with you!

http://TheRealSecrets.com/RapidActionProfits/

Willie

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Computer Secrets Unleashed!

My friend Paul recently told me that he was ready
to replace his ANCIENT computer system. He explained
to me that he only really used it for email and
surfing the net.

Paul knows that I run an Internet-based business and
ASSUMED that I could advise him on the best computer
system to buy.

The reality is that the last time I bought a computer,
I walked into Circuit City, and more or less picked
a laptop at random.

So rather than pretend that I had a clue about the
best options in computers for my friend, I asked the
experts hanging out at The Internet Marketing Warriors.

I got a LOT of recommendations for Dell, the Mac
loyalist came out in force, and it seems few people
like Vista
I also discoverd all of the answers I needed in this
ebook…

Computer Secrets Unleashed.
http://TheRealSecrets.com/ComputerSecrets/

Now, I’m armed to help my friend get the absolute
best deal on a computer, and to get it set up properly
once he gets it. Not only that, after reading this
ebook… actually 3 different ebooks in a series,
I can actually BE an authority on buying and setting
up a computer.

I’ve finally learned, when you don’t know… ASK
Willie

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