When I first started internet marketing, back in 1996,
I was taught to build a list, build relationships with
list members, and then sell them solutions to their
most-pressing problems.

That is an excellent business model if you actually
take the time to do that, and use the proper tools so
that the process doesn’t become overwhelming.

Most email marketers understand the process to be:

1) You set up an autoresponder.

2) You offer an ethical bribe (a gift) to get them to
join your opt-in list.

3) You give them the gift and then follow-up via
autoresponder with related information, tips, and
product offers.

4) You post your opt-in form and offer in as many places
as practical.

5) You sit back and collect your fortune, generating a
flood of revenue any time that you want it with the mere
push of a button (sending an email)!

MOST internet marketers discover that it’s not really
that simple, when they notice that no one is responding
to most of their emails. They’ve most-likely MISSED the
part about actually building relationships, and providing
genuine value to their readers.

Around 2002, when I attended my first internet marketing
seminar (one that I spoke at), I learned all about joint
ventures. I learned that if you work with, rather than
competing against, others in your industry, everyone
generally does better.

As I learned more and more about joint ventures, I
gradually developed into a joint venture expert, and then
eventually became a joint venture broker. As a JV broker,
I not only made a lot more sales by working with others in
my industry… I also got paid to orchestrate joint ventures
for others who hadn’t completely mastered the craft.

Today, a major portion of my income is from coordinating
joint ventures for my own projects/product launches, and
for those of my clients.

The email marketing and the joint venture brokering
became really, REALLY successful when I learned “the secret.”

That secret is, you actually need to focus on building fewer,
deeper, real relationships!

You are actually (usually) much better off with a list of 1000
subscribers who consistently look forward to, open, read, and
respond to your emails than you are with a list of 100,000 who
don’t.

As someone with numerous lists, in numerous niches, I have
learned this lesson via “the school of hard knocks.”

I’m not advocating that you stop growing your list. I AM
advocating that you actually get to know WHO your list
members are. Get to know what their biggest concerns are,
and what they really expect from the relationship with you
(as a subscriber).

The easiest way to do this is to set very specific expectations
when inviting them onto your list, so that you and your
subscribers understand the relationship right from the very
start.

Later on, if you find that your list has grown unfocused,
and unresponsive, you probably want to conduct a survey
to find out why. You can use many tools to do that survey,
and my preferred method is via an SMS text message
survey. The reason that I like that method is that it also lets
me build out my database more completely.

You see, when most of your subscribers joined your list, they
probably only gave you an email address, and a name. Many
of them probably even gave you a set of initials, a made up
name, or if the name field wasn’t required… no name at all.

When they first joined your list, they didn’t know or trust you.
Now that they do, you should ask for more data so that you
can better know WHO your customers are, and how you can
best serve them.

By getting them to complete the SMS text message survey
that I use, you now get them to give you their full name,
email address, niche or interests, phone number, or any
other data that you ask for.

You can build your survey any way that you want to, asking
any question that you want, using the tool that I use
called “Profile Builder.”

You can see the system that I use to survey my subscribers,
and actually take it for a test-drive if you simply send a text
message to: 850-396-0016 (that IS my actual number). Just
make the subject “Hi Willie.”

I use this very same system to identify and actually get to
know potential joint venture partners.

When you are planning a product launch, it’s very tempting
to want to recruit as many jv partners (affiliates) as possible.

That is often just a lot of wasted time and effort.

With joint venture partners or affiliates, the 80/20 rule
applies, just as it does with so many other things in life.
Only 20% of those who agree to become your joint venture
partners or affiliates are going to take action, and of those,
only 20% are going to produce significant results.

What I’ve discover, as someone who has professionally
brokered joint ventures for others since 2004, is that the
top 5% of your joint venture partners often produce
30 – 50% of your total results.

I’ve also discovered that that top 5% will often be people
that you actually KNOW. These will be people that you’ve
taken the time to learn what really makes them tick. You
know their hobbies/interests, favorite foods, favorite
places, what causes they are really passionate about, what
drives them to be in business in the first place!

I get to know people on this level by meeting them at live
seminars and conferences. There, I sit and talk to them
face-to-face, and I make sure that I get all of their
contact details.

After I get all of their contact details, I make sure that “I”
follow up to continue building the relationship. You see,
95% of people who attend live events, go home, toss the
business cards that they collected into the back of a desk
drawer, and go back to the life they had before the event.
They never follow-up or take any action to continue building
relationships with the nice people that they met and really
liked… and honestly intended to continue building a
relationship with.

I overcame that very natural tendency by automating parts of
building real relationships. You see, what I now do is ask
them to text me at my number 850-396-0016, and when they
do, they are asked to give me their name, interests/niche,
Skype ID, and any other information that I need to actually
follow-up with them and build real, deeper relationships.

I have different information that I request when they text
me using different “codewords.”

When they text me the requested data, it’s stored securely on
my server in a database where I religiously download the data
and add it to my appropriate relationship management system.

Often, I import the .csv file into my account at Send Out Cards,
another relationship building tool that I have been using since
2004. Send Out Cards allows me to send real, physical greeting
cards (and gifts) right over the internet. I use this system to
periodically reach out to contacts AND to make sure that I never
forget a birthday. The SOC system sends me a reminder of
birthdays, anniversaries, etc.

You can see the SOC system at http://TheCardThingy.com

On that site:

1) Click on the link labeled “Join Now”

2) Click on the link labeled “Preferred Customer”

3) Sign up for the $31 per month plan and that will
allow you to send up to 50 greeting cards per month.
Postage is extra… you pay the actual postage based
upon where you live and if you choose to send gifts with
a given card.

If you don’t feel that you will use that many cards, you
can sign up for the $10 per month plan, but if you’re
seriously building your business, you should be following
up like crazy, and will use the $31 worth of cards each month.
They also rollover, so there is no hurry to use them.

If you study the greatest salesman in the world (according
to the Guinness Book of World Records), Joe Girad, who sold
more cars than anyone in history, I’ve just shared his secret
with you. Joe sent his customers greeting cards on a regular
basis, showing them that he actually cared about them, and this
turned them into VERY loyal customers.

It’s really very simple, you build real relationships by showing
people that you actually want to get to know them, and that you
care about them.

They sense that you really do care, and they like you in return,
and when they need what you have to sell, it’s natural for
them to want to buy from a friend.

When you get ready to launch a product, it’s natural for them
to want to help out a real friend that they also assume would
do the same for them.

It’s simple isn’t it?

Using the system that I just showed you, it’s not only
INCREDIBLY effective, it’s also very inexpensive. The SMS
texting that I do costs me $1 per month for the dedicated phone
line, and 1 penny per message sent or received. The data sent
to me via the SMS text messages are actually stored on my site
via a WordPress plug-in that I use.

You can read all about that WordPress plug-in at:
http://BuildingFewerDeeperRealRelationships.com

Now you know the secrets of a 7-figure joint venture broker.
I actually care about people and take the time to build real
relationships with them, and to reach out to them from time to
time and SHOW that I care

==========
Willie Crawford has been teaching others to build successful
home-based businesses since 1996. For more tips on how he
builds and runs his seven-figure business, subscribe to his
free newsletter at: http://WillieCrawford.com/

During this webinar you will learn:

*How to Out Rank Your Competition and Get Found By Your Prospects
*7 Case of Studies of Unlikely Businesses Seeing Success With Social Media
*How to Flood Your Social Inbox at Least 40 Leads Per Month
* How to Get Your Target Market Looking at Your Social Profiles over 200
Times Per Month!
* Plus 5 Strategies You Can Implement NOW

Watch it now!

Willie

RE: WSO of the Day for January 10, 2012

“Are you Kidding me… This is actually a gift for us all on the
forum.. Yes, easily worth thousands…”

NAME:
100k in January 2012

CREATOR:
Willie Crawford

PURPOSE:
Watch Willie earn 100k this month, and he will show you EXACTLY
what he does, how he does it, why he does it… everything!

GUARANTEE:
30 days, unconditional

MY TAKE:
Willie Crawford is truly a legend among Warriors.

When he talks, I listen (I’m actually going to be hanging out
with him for a week later this month)… and so should you.

If you want to know what is working RIGHT NOW, then you can’t
ask for anything better then watching a 7+ figure earner do their
thing. Willie is showing EVERYTHING, in near real-time, THIS
MONTH.

This is an INCREDIBLE opportunity, and it probably won’t come
around again.

Right now, this is 87% off, but TIME is ticking on this one…

Check it out…

SEE TODAY’S WSO HERE:
http://WillieCrawford.com/100kInJanuary2012/

Willie

It’s not quite Christmas here in northwestern
Florida, but the festivities have definitely
started at my house

I’ll end today with a midnight mass, and then
tomorrow will spend time at my youngest daughter’s
house, and at a party hosted by a friend of many,
many years.

It will be a day of relaxing and catching up with
dozens of old friends who, like me, focus mostly
on the relationships… and very little on the
presents.

Actually, their friendship is one of the greatest
gifts in my life! So is the true friendship of the
many people that I’ve met via the internet over the
past 16 years.
—-

I wanted to end this note by inviting you to meet
a young lady named Roxie, who started an internet
marketing business less than a year ago.

She was a complete beginner, completely unknown,
with no real idea of what she even wanted to sell.

Since Roxie had spent a little time on Facebook,
she reasoned that this was the best place to try
her hand at building a business.

Fast-forward just a few months and Roxie is now
making over $6000 per month just by largely… being
social on Facebook.

She has built some real connections on Facebook,
has built a list using Facebook, and makes lots
of sales as a result.

On Tuesday, December 27th at 7pm Eastern, Roxie
has offered to TEACH you what she is doing on
Facebook, on a free webinar.

She’s already showed me what she is doing, and it’s
something that ANYONE can do. You need absolutely
no technical skill, you just need to be social in
the right way.

Please join Roxie and I on Tuesday evening, by
registering here:
https://www3.gotomeeting.com/register/266953958

This free training is next Tuesday, December 27th,
for 7-8pm Eastern. It will be a nice break from
all of the holiday eating

I do expect the webinar line to fill up since it is some
much-needed training, and it’s taught by someone
who hasn’t been doing it so long that they’ve forgotten
what it feels like to be just starting out.

I’ll see you there

Willie

Let me share the actual email with you, then I’ll
share the lessons.

Subject: [photo inside] – Sometimes you’ve got to pick
yourself up and carry on.

Sometimes you’ve got to pick yourself up and carry on.
Orange you glad I sent this to you? …
(photo by Art Mejia)

Now the lessons:

1) I noticed the email first because the “From” field
contained a trusted friend’s name.

2) The “Subject” line promising a great photo nudged
me further to open it. Hint: A promise of new
photos of kids or pets works beautifully.

3) It made me smile, causing me to want to pass
it on.

You see, Mark is an expert marketer who totally
gets great copywriting, human psychology, and
building great relationships.

That also gave me a segue to share with you how I
expect to sell THOUSANDS of copies of my simple
soul food cookbook in the next 3 weeks, and how
you can do the same with a similarly appropriate
product.

In fact, I have absolutely no doubt that each of
the next three weeks will be six-figure weeks

I wrote my cookbook back in 2000, and it has
been a steady seller ever since. That proves that
you don’t need a breakthrough new product to do
well selling things online.

You DO need a product that lots of people want,
and you need a way to let them know about it, and
you need to be able to communicate with them
effectively.

I probably learned some of the things I understand
on each of those aspect directly from watching
Mark over the years.

At the same time, I do watch what is working best
in my marketing very closely, and I notice changes.

One of the things that has changed the most in
the past year is that far more people are now
accessing the web via mobile devices (iPhones,
iPads, Androids, tablets, etc) than are accessing
the internet via regular computers.

I’ve seen statistics telling me that five times
as many people access the internet via their
mobile devices as do with a computer.

Those same people do BUY right over their mobile
devices… a lot of them

That told me that my customers for my cookbook are
MOSTLY not on computers, and that if I don’t reach
out to them, then I’m PREVENTING 85% of my potential
sales.

Since I know that most of my competitors are facing
the same problem, it also showed me an EASY way to
gain a competitive advantage.

I simply had a mobile app developed that let people
access my website (and buy my products) right over
their mobile devices.

I had apps developed for the iPhone, iPad, Android,
and HTML5 compatible devices. That lets people on
practically ANY smart device access and interact
with my website without ever going online.

Now, millions of people can pull up my website while
in the kitchen and look up a recipe, or request one
from others who have my apps installed, or read
my latest blog posts, or watch a cooking video
posted on my YouTube channel, or visit Facebook,
Twitter, and numerous other places right from online.

This all sounds high tech, but it cost me less than
$500 to open the door to hundreds of millions of
potential users.

Another HUGE benefit of my apps is the ability to
send “push notifications.” I can, at any time, log
into a control panel, compose a short message, and
send it to EVERYONE who has my apps installed. In
seconds, MILLIONS of people could potentially be
getting a popup message on their phones (one that
almost 100% of people can’t resist responding to).

Naturally, I don’t want to abuse that functionality,
or people will just uninstall the app. However, it
does let me send appropriate, very effective
messages to my ideal customers at will.

Those messages get delivered, and then get read!

Anyway, you can watch a video that explains why and
how I generate traffic to my websites using apps,
and also get your own (for under $500) at:
http://TheAppSolutions.com

That ends the lesson for this morning, but I do want
to invite you to download, and share my apps.

You can download the iPhone and iPad versions at:
http://Chitterlings.com/iPhone/

You can download the Android version at:
http://Chitterlings.com/Android/

Please go ahead and download the app now, and start
using it, and I’d love your feedback. The only feedback
that I’ve gotten thus far is that they want me to post
more recipes within the recipes tab right on the app.

Many days, I share dozens of tried-and-true recipes on
the blog itself, which feeds right to the blog tab on
the app, updating in real-time, so you DO have access
to literally thousands of recipes with this simple
free app.

So go ahead and download it, and if you want to checkout
the cookbook that motivated me to create the app in
the first place, check out:
http://Chitterlings.com/cookbook.html

As you can see, running a successful online business
really is simple, and even fun.

Thanks for listening.

Willie

http://timic.org/AmazingSqueezePages/

Note: In our tests, this type of squeeze page
beat regular video squeezes by over 23%.

- Willie

P.S– Visit the link, and I’ll not only show
you the squeeze… but also how to build it…
in 3 minutes flat!

Brad has used Twitter to gain an audience of
engaged followers who hire him, buy his products
and promote him for free.

During his free webinar Brad discussed the most
important topics surrounding Twitter including:

- How to position yourself as an expert DAY 1
- What to automate and what to NEVER automate
- How to earn an average of $1 per follower per month
- How to get speaking gigs from your Twitter profile
- How to avoid the Twitter SLAP

And much more.

Brad even took Twitter questions for the live listeners.

Brad gets $550 per hour for his time and the stuff that
he shared shows that he’s more than worth it.

I do need to warn you, Brad doesn’t pull punches,
and he doesn’t sugarcoat his language. So, he does use
strong language at times.

Brad “gets” social media though. He also gets traffic
generation… something I’ll share with you in another
email… but Brad is so good that he once ranked #1
AND #2 on Google for the word “porn.”

Brad is not in that industry now but that’s where
he learned a lot of his best tactics. That industry
is about a decade ahead of the rest of the internet
when it comes to traffic generation… but that’s
a separate topic.

Check our how he teaches you to turn Twitter into
a social media ATM for now:
http://timic.org/Domination/

No opt-in is required. You just visit the webpage
and click on the play button

Willie

Lately, I’ve noticed a lot of people on discussion forums
asking HOW they can generate some quick cash. They are
usually in a bind, and need the dough FAST.

On some forums, we see this question asked so often that
the moderators set up one SUPER thread where people are
encouraged to answer that question.

Answers range from “sell a service that you can perform,”
to “offer some of your unneeded stuff on Ebay,” to “create
a quick product, and launch it via a Warrior Special
Offer or other method.”

I’m personally a big fan of the last method as I’m a
prolific product creator. I also like the idea of a
Warrior Special Offer because you don’t need to have a
large list, or even a lot of name recognition.

To have a winning Warrior Special Offer, the biggest thing
that you need is a product offering a great solution to a
pressing problem that a lot of Warriors care about…
and you need to offer it dirt cheap

My last WSO was for a recording on how I built a list of
over 1 million subscribers and am working on my second
million.

Since every webmaster in the word wants traffic, and a list
equals easy repeat traffic, that WSO is a real no-brainer…
and a hit. That WSO had just over 14,000 views when I last
checked

Feel free to check out how I set that WSO up and model what
I did at: http://timic.org/ListWSO

Realizing that not everyone is as proficient at product
creation as I am…. if I needed some quick revenue, one of
the fastest, easiest ways that I’ve discovered to do it is
to offer private label rights to hot products.

Take a look at: http://WillieCrawford.com/BestPLRPackage/

That’s a package that I personally paid $9.97 for, and it
gave me the rights to do ANYTHING that I wanted with 89
private label rights ebook products.

Yes, 89 products, with private label rights for under $10. It
was an easy decision for me to decide to buy it

The most obvious and easiest thing to do was to turn around
and resell the package as-is… which I did. The URL above
shows how I set that up.

Rather than testing different prices… or anything, I
acknowledged that the basic page, as-is, sold ME. Therefore,
others like me would find the offer attractive.

So, I merely inserted my order link, and also changed one of
the bonuses to point to one of my pet projects (instruction
on how to get published on Amazon Kindle). That bonus struck
me as more appropriate than the one in the original package.

I offered this to a small segment of my email list and the
orders came flooding in within minutes.

An INSANE number of orders came flooding in within an hour

Then, I wondered what I would do if I didn’t have a list?

My answer is that I would promote via social media, and by
using articles So, I posted to my Facebook wall, and
scheduled several tweets. I also posted on Sokule. All three
of these efforts produced IMMEDIATE orders. In fact, my
order from just the social media posts were over $300 in the
first 2 hours

Why did this work so effectively for me?

1) I understand article marketing. I’ve written over 2400
articles over the past 10 or so years, and I just know what
works.

What works in article marketing is to have a benefit-filled
title, discuss a pressing problem (offering a proven solution)
and then telling your readers how to tap into that solution.

If you don’t understand article marketing, check out “Article
Marketing Soldiers” by fellow retired major Tim Gorman. You’ll
find that at: http://timic.org/Soldiers

Tim gives you an excellent blueprint that shows that article
marketing is DEFINITELY not dead. He taught me a thing
or two about a topic that I thought I had already mastered!

2) I offered a product that I was 95% sure that the market
would go crazy over.

How did I know that the market would love this private label
rights product? I knew that it would because I DID. I’m
not even the ideal customer that the product is aimed at,
and I went crazy over it.

The product is 89 ebooks with unrestricted private label rights.
To me, that meant that I had 89 rough drafts that I could VERY
easily revise/edit, rename, have new ecovers created for, and
roll out as my own original products.

YES, unrestricted private label rights also meant that I could
roll those products out as-is, just putting my name on them and
I’d make sales from that, but that’s not what I do, and it’s not
what I teach you to do.

If you get a nice PLR package like that, first of all feel free
to just resell the entire thing like I did.

Don’t worry, there are hundreds of thousands of potential buyers,
and 98% of them will do absolutely nothing with the package after
they download it. So, you don’t have to worry about “market
saturation.”

If you just blog about it, you should be able to generate dozens
of sales… but most people won’t even do that.

As the title indicated, I took that $9.97 product and turned it
into several hundred dollars right away, and it has already
surpassed $1000

I could have easily marked that pack up to $27 – $47, and
offered it to a more appropriate audience, and made lots of
sales. I guess I was being slightly lazy.

I DO plan on taking some of those titles, using them as rough
drafts for my OWN new “original” ebooks, and I have absolutely
no doubt that some of those will earn me many thousands of
dollars.

It really IS that easy.

I’m not as lazy as many internet marketer portray themselves…
I did say that I was going to rework the PLR… but still 90%
of the work or research has already been done for me.

Let me close with just one more lesson that I don’t want you to
miss.

That lesson is that “money loves speed.” You’ll notice that I
didn’t buy that PLR package and “plan to release it soon.”

No, I bought it, uploaded the downloaded zip files to my server,
created a buy now button in Paypal, edited the sales page and
download page (linking to the zip files on my server), and had
the product up for sale within ONE HOUR of purchasing it!

I also had recouped my $9.97 within 10 minutes of sending the
page live. You gotta love Twitter and Facebook

Anyway, that’s how I do it, time-after-time, and you can too.

————————

Willie Crawford has been selling goods and services over the
internet since 1996. For more free lessons on the things that
he has proven works like gangbusters in building a NICE online
income, subscribe to his ezine at: http://WillieCrawford.com

Here then are 10 tips for using social media to drive traffic to
your sites…

1. Complete your profile.

When you first open your Twitter, Facebook, Squidoo or other
social media site account, fill out your profile (including a
picture). Doing so makes it easier for people to get to know you
and build relationships with you, which will make it more likely
they’ll click through to your site.

2. Interact.

Social sites are, by definition, social. They’re two way streets
(not monologues). That’s why you shouldn’t just post content and
move on. Instead, spend a few minutes each day interacting and
getting to know people in your network.

3. Include a link to your site on your profile page.

This tip is simple but effective: Give people a reason to click
through from the social media site to your blog or squeeze page.
A promise of a free solution usually makes for a good enticement.

4. Ask your followers to “retweet” and repost.

If you create a “buzzworthy” post (such as a post on a hot or
even controversial niche topic), as your Twitter followers to
“retweet” it and ask your other social media networks to repost
it.

5. Spend time each day growing your network.

Commit to spending at least 10 minutes each day growing your
network. You’ll see big results by the end of the month. And
you’ll be amazed at the size of your network in six months or a
year from now.

6. Link your social site pages together.

Link your Twitter account to your Facebook, MySpace, Squidoo,
HubPages and other social media pages. And vice versa.

7. Use your real name so that you’re easy to find.

People who want to do business with you won’t respond well to
working with “BaseballBoy72.” Instead, build trust by using your
real name. Doing so also makes it easier for others to find you
on Facebook and similar sites.

8. Post good content.

Social media is not just about networking, it’s also about
sharing information. If you share some of your best information
with your network, you’ll get respect, trust… and more sales.
Plus you’ll establish yourself as a niche expert.

9. Optimize some of your content.

Some social sites (such as Yahoo! Answers and Squidoo) get
crawled and indexed regularly by the search engines. As such, you
may consider optimizing some of your content for the search
engines by including relevant (longtail) keywords two or three
times for every 100 words of content.

10. Get the most benefit for your time.

Instead of trying to interact and build relationships with
thousands of prospects, consider building a relationship with a
handful of partners. That’s because just one good partner can
send you hundreds or thousands of prospects and customers.

In summary: Social media is only expected to grow in the future –
and now is the best time to get involved if you’d like to grow
your business right along with it. You can start today by
applying the ten traffic-generating, relationship-building tips
you just discovered!

—————–
Jimmy D. Brown is the publisher of Traffic Jam newsletter and the
owner of Traffic F.U.E.L. membership site. Drop by today to
learn how to get completely free traffic to any website. Get
your free traffic newsletter at http://timic.org/JimmyB