If you’re still running your Internet marketing business
now as you did a year ago, or even six months ago, you’re
probably falling WAY behind your competitors.
Things are changing in the world of online marketing at an
exponential pace. It’s changing so fast that it feels
almost impossible to keep up.
One BIG change that you HAVE to have noticed is that there
are DOZENS of new product launches (in the IM niche) every
week. Actually, there are hundreds, but most never get out
of the starting gate. Most can’t get enough super-affiliates
to promote them to break through the noise.
Most new product launches that I’ve watched over the past
TWO YEARS have been dismal FAILURES. The reason, again, is
because there are just so many of them that it’s hard to
get noticed.
Large list owners, the ones that could get your products
noticed, know that their lists are tired of being
constantly promoted to. So, they are very selective in
what they promote. This makes it a challenge for the little
guy.
In a second, I’ll tell you about two solutions, but first
let me address one of the biggest reasons that even when
the little guy gets a product launched, it often fizzles.
Most affiliate program managers simply offer too few
promotional tools. Affiliates aren’t really LAZY, but if
they have a choice, it only makes sense to promote for the
affiliate program that makes their job easy. That generally
means offering lots of easy to use tools.
Many smaller affiliate program operators set up on Clickbank,
and then, all that they really offer is an affiliate url.
That’s LAZY. For less than $10, any Clickbank merchant can
offer his affiliates more promotional tools, and set those
tools up in less than 15 minutes! Here’s how to do that:
http://TheRealSecrets.com/ClickbankPromo/
I’ve talked with lots of affiliate program managers, and
I can tell you, unequivocal, that the ones with the best
performing affiliate programs offer the most tools to their
affiliates. It just makes sense.
Back to the solution of too many product launches, and
the little guy being locked out.
That’s why nearly two years ago I conceptualized The
Internet Marketing Inner Circle (TIMIC). It’s in full swing
now, and if you’re not a member, and you have or are thinking
about having your own product, then you CHOOSE to be locked
out.
The Internet Marketing Inner Circle is an alliance of
online business people who know, like and trust each other.
When they have to choose a product to promote, it’s only
natural that they’d promote a member’s product first. After
all, wouldn’t YOU promote one of your friends products
ahead of that of a stranger… all things being equal?
Take a minute now and check out The Internet Marketing
Inner Circle. It’s where I devote at least 20 hours of
my time per week, working with members in setting up deals,
creating and refining products, critiquing web copy, and
just networking with serious online business people.
If you want your business to have a fighting chance, you
own it to yourself to tap into the brain-trust at:
http://TheInternetMarketingInnerCircle.com
One way that TIMIC members are solving the problem of too
many product launches is by tapping into the database of
The International Association of Joint Venture Brokers.
IAJVB founders noticed long ago that many people in the
same, or closely related niches, often launched products
on the same day. The problem with that is that they often
wanted the same super-affiliates to promote BOTH products.
So even if both products were excellent, the affiliates
had to choose ONE over the other… or come across to their
customers as simply “greedy opportunists willing to promote
anything.”
Affiliate who promote a different product every day soon
notice that their most valuable asset is shrinking. They
notice that list members start jumping ship. So, the smart
ones simply won’t do it. The others are often discussed
on public forums in not too complimentary terms
Anyway, IAJVB allows members to list their products,
projects, and events in an integrated database. Members
can search that database and somewhat deconflict their
launches. Members can glance at a calendar and see what’s
on the horizon in the days and weeks that they have a
launch planned. This of course assumes that whoever is
launching the product is an IAJVB member, or is using a
joint venture broker who is.
*** Members of The Internet Marketing Inner Circle get a
free 1-year membership in IAJVB
IAJVB is technically closed to new members as we upgrade
the database capabilities. That upgrade has been completed,
but IAJVB is still putting a few last minute “pieces of
furniture” in place” before opening the door to the outside
world. This means that right now, only TIMIC members are
adding their projects, products, and events to the database.
IAJVB membership will open to the public on December 1st,
2007. You can sneak in now, but they are still doing some
housekeeping. You can read about IAJVB at:
http://InternationalAssociationOfJointVentureBrokers.org
You can get the complimentary membership by becoming a
member of TIMIC. I hope that you’ll join us today.
Willie
