PUBLISHER: Willie Crawford willie@williecrawford.com
P.O. Box 636, Valparaiso, FL 32580
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Editorial: Beginning with this issue, we will discontinue
our ad contest. We were not getting a lot of entries each
issue, and this will allow us to shorten the issues. The
final winner in our ad contest is: George Schubert.
George send us your 60 word or less ad and we'll run it in
the next available issue. If I get a lot of protest, I'll
restart the contest. There did not seem to be a lot of
interest though.
*** Feature Article:
How To Earn A Great, Long-term On-line Income
Copyright 2003 by Willie Crawford
Everybody wants to make their on-line fortune instantly.
We don't want to slowly build our on-line empires. This
is what drives many of the ebooks and special reports
that I see lately. The question of how do you do it in
30 days or less is even the main question in an ebook
that I was recently featured in. However, in Joe Kumar's
book, the need to earn an on-line income in 30 days or
less was presented as if it was an emergency situation.
Then the "gurus" each explained how they would do it.
The fact that there are so many books and reports out
there telling you how to do it, should be a clue. Since
these books are selling so well, that tells you that
most people don't know how to do it. Read through Joe's
book and you get a lot of great, viable ideas. Using
these ideas, you can generate an on-line income in 30 days
or less. However, I still believe that the best model is
setting up a business that generates a long-term residual
income. If you have time, build a very solid business
with several pillars in the foundation. This is the key to
long-term on-line success.
How do we do this? Locate or create products or services
that are consumables. Those are products or services
that people use over and over again, and that they pay
you for - over and over again. Examples of products would
be medications, vitamins, or printer cartridges. Examples
of services would be the shopping cart system I promote
at http://ProfitAutomation.com Other
services offering
residual income include web hosting, website maintenance,
long-term consulting, perhaps writing articles on contract
with an ezine.
You want to set up several of these products or services
offering residual income so that you are not totally
dependent upon any one of them. Ideally, you want to set
up several related businesses. You want them related so
that you don't spread yourself too thin, and so that you
can develop a deep level of expertise on your product line.
Your increased expertise will dramatically improve
customer relations and referrals.
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I am a big proponent of creating your own product or
service. However, if you are in a crowded field, it is
probably better to affiliate with someone already
offering the service. It must be an in-demand product.
You make one sale, and then collect the residual income
for a long time. It's a time-tested, proven model. It's
doing what my friend Jonathan Mizel describes as "going
for the low-hanging fruit." It's "not re-inventing the
wheel."
I'll use my shopping cart mentioned above as an example
because it is my favorite project :-) With the shopping
cart featured at http://ProfitAutomation.com , an
affiliate earn a 30% commission on each referral. Clients
pay from $19 - $69 per month. So affiliate earn from $5.70
to $20.70 per referral per month. I prefer to think of
that as $68.40 - $248.40 per year. Looking at it in
those terms, you see that time spend generating just one
referral is much more productive that selling your typical
ebook or piece of software.
A very important key is to select quality products to spend
your limited time promoting. With my shopping cart system,
it's something on-line entrepreneurs really need. It becomes
the very center of their on-line operation since it allows
them to automate so many tasks. You refer them, and many will
use the service for years. You refer them once and many will
be earning you that $248.40, per year, for years to come!
There are literally thousands of suitable products and
services that fit the model we just described. If you can't
readily identify them then you may need to shift your niche
slightly. There is no point spending a lot of time riding a
dead horse. If you are in a niche where you can't implement
the model we just examined, then it will be nearly impossible
to go for that low hanging fruit.
Spend some time today looking for or examining how you can
create products or services that offer you that long-term,
residual income that really makes your hard work pay off.
Otherwise, you'll only experience temporary successes and will
forever be searching for the latest thing that will solve your
dilemma. There is no need to get such predicaments.
I do recommend Joe Kumar's book by the way. I found lots of
great ideas in it. You can get it at:
http://williecrawford.com/tk/tk.cgi?kumar
A lot of successful
people brainstormed for this book and offered their best ideas
for quick success. However, you need to make sure that the
quick success is not also fleeting.
Willie Crawford has been teaching others how to build an
on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews, Willie
teaches the average guy what the top marketers are doing but
seldom talking about. For example, Willie demonstrates the
power of automated residual income through his system at:
http://ProfitAutomation.Com Test drive this system now.
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