LIMITLESS MARKETING April 9th, 2003
ISSN: 1525-8459
PUBLISHER: Willie Crawford willie@williecrawford.com
P.O. Box 636, Valparaiso, FL 32580
Phone 850-651-3527/3594
Fax 850-651-3527
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Editorial:
This issue is going out somewhat early because on Friday I will
be in Las Vegas at Fred Gleeck's 3-day "Seminar On Seminars."
I know I will meet a couple of you there because you told me
you'd be there. Fred is putting on this seminar to teach others
the right way to put on seminars. It's for people from all
different career fields who want to conduct seminars in their
industry. It's no secret that there is big money in putting on
seminars. You can find out more about Fred's seminar at:
http://internetmarketingseminarschedule.com/seminar-on-seminars.html
As many of you are also aware, I am also putting on my own event.
It is a workshop designed to teach you all aspects of product
creation and marketing. In talking to people over the years I
have notice that many don't really know what niche they want to
create a product around. Others simply need a workshop to step
them through the process of creating a piece of software, digital
product, or even a physical product. That's what my workshop is
designed to do. I've gathered 8 recognized authorities that are
willing to teach you... show you the process they use.
The workshop is also designed to teach you to set up a successful
website. The sad fact is that most websites fail because nobody
visits them. So I am going to teach you how to get traffic to
your site! I have very simple sites that get 15,000 unique
visitors a day. I'll teach you how it's done.
Getting traffic to that site does no good if they don't buy.
Another sad fact is that most people simply can't write
convincing web copy. So we're going to teach you that! We're
also going to teach you how to set up a website so that it
increases conversions.
This is a workshop designed to make you a success. It will also
be a fun workshop. I've set up a number of networking sessions.
I've also arranged for Tony Blake to entertain you after-hours
on Saturday night with his professional stage act. As if that
wasn't enough, I also have chartered a fishing boat and will
take you out deep sea fishing on Monday (May 5th) at my expense.
The fishing trip will be fun, but it will also be more
opportunities for you to get to know more of your on-line
community members. It will afford more opportunities for you to
brainstorm and set up joint ventures with people who you'll never
really get to know unless you do attend events like my workshop.
Sign up for my workshop today before the fishing boat fills up
and before the price goes up. It's going to increase by $220 in
a few days. Sign up now by going to:
<a
href="http://internetmarketinghowtoworkshop.com">
http://internetmarketinghowtoworkshop.com
</a>
After you sign up, join my affiliate program too. You can earn
up to $500 per sale. That's a huge commission. Much better than
the $20 or so you'll earn per sale from most affiliate programs.
Furthermore, it's a great seller because of the tremendous value.
If you have any questions at all about this workshop, give me a
call at 850-974-1346. That's my personal cell phone and voice
mail. I give out that number so that you can reach me any time
no matter where I am. I've talked to a number of you at that
number recently. In fact, a few people seemed surprise that I
answered when they called. I don't hide behind a herd of
secretaries. If I am not talking to a client and you call, you
will speak directly to me. I like to get to know my subscriber
and *encourage* you to call me. I'm very accessible! I've
devoted 100% of my time to helping my customers. I have the
luxury and freedom to sit and wait for your phone calls :-)
I've also encountered a number of readers as I'm out and about in
the Fort Walton Beach, Florida vicinity. It really is a "small
world." If our paths cross in the mall or a public building,
please come up and introduce yourself, I'd love to meet you and
really do want to help you in growing your businesses. If you
need something that I can't provide I can probably point you to
the right person. If I can't point you to the right person, that
may suggest a product or service that you or I need to develop
:-)
Ok, enough of my rambling. Please take a moment and go sign up
for my workshop. It will be the single best decision you've ever
made. There are already people signed up from a wide variety of
backgrounds. I do anticipate several people from the UK. I will
have both millionaires and people who borrowed money to attend.
They made the decision to do something necessary to get them out
of the hole they were in . The fact is, a lot of your big gurus
did the same thing when they first started out. They decided
that the best way to become a success was to associate with
people who had achieved what they hoped to achieve. You need to
do the same thing. Birds of a feather really do flock together.
Sign up at: <a href="http://internetmarketinghowtoworkshop.com">
http://internetmarketinghowtoworkshop.com
</a>
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**** Ad Contest ****
Each week we select one subscriber and give them a free ad
in this ezine. To enter simply copy the top sponsor ad and
email it to: willie-36782@autocontactor.com
The winner of this week's ad contest are: Dale Reardon
Dale, send in your 60 word or less ad, formatted to 65
characters per line and we'll run it as soon as practical.
The ad is subject to our editorial scrutiny as we are picky
what offers we present to our subscribers :-)
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*** Feature Article
Please Don't *You* Buy Any More Useless Reprint Rights
Copyright 2003 By Willie Crawford
Yes, one of the quickest ways to get into business for yourself
is to buy the reprint rights for someone else's product. It saves
you the time and effort of developing your own product. It lets
you start selling the product right away and you often keep all
of the money. The problem seen far too often is that too many
newbies buy totally worthless reprint rights. Then they devote
a lot of time and effort promoting something that's only going
to be a big disappointment. Don't you fall into this trap!
Before you buy any reprint rights, you need to really check them
out and confirm that it is something you can sell to your market.
You also need to make sure that the market for that product isn't
already saturated. You *also* need to confirm that the value of
the reprint rights won't be soon eroded by people selling the
product too cheaply... or even giving it away as a "bonus."
You see this every day.... somebody working diligently to build
a website around marketing a set of reprint rights that others
are giving away. It's often only after they have their
masterpiece on-line that they discover there is no real hope of
them selling many copies of this product. Don't you fall into
this sad trap.
But how do you make sure that the value of your reprint rights
will hold up long-term? One way to do this is to only buy
reprint rights to products that are sold only in very limited
numbers. Also, buy reprint rights only for products where
the license agreement preserves the value of the product. Two
excellent examples of this type of reprint rights license is
Mark Joyner's going out of business package, and the reprint
rights I offer to the recordings from my upcoming workshop.
Mark Joyner's offer is described at:
<a href="http://williecrawford.com/mark-special.html">
http://williecrawford.com/mark-special.html </a>
Mark is getting out of the internet marketing business
altogether. So he is selling off a lot of proprietary source
code and the reprint rights to a lot of products. He is only
selling 2000 copies total, and he is selling these with a lot
of restrictions. If you are set up to market this type of
product, it's an excellent value. Some of the source code is
uncompiled so you can basically create your own products with
his proprietary code. It's not for everyone so look carefully
at what you get.
The second set of reprint rights I can recommend is the
recordings to my very own upcoming workshop. I will only
sell
100 total sets of these reprint rights so they will really
hold their value. This will be the reprint rights to both the
audiotape and the video tape recordings. You will have the
right to resell these and keep all of the money. You will only
be allowed to sell them in their original format (the can't be
turned into an MP3 file or PDF file) and they do not come with
master reprint rights. This is they type of product you really
should look for. This is the type of product that will hold
it's value for a long time and that you will easily earn back
hundreds of times your investment.
If you think you might be interested in the reprint rights to
my workshop, send me an email or call me and we can discuss it.
My email is willie@williecrawford.com and my phone number is:
850-974-1346 (phone and voice mail)
The one thing you absolutely must understand is the reason
reprint rights are sold in the first place. The product behind
the reprint rights is created to make money... plain and simple.
If the reprint rights are dirt cheap, the creator is probably
hoping for a viral effect. He wants as many copies as possible in
circulation because this somehow benefits him. If you buy these
reprint rights you must realize that you're not going to make
a lot of money since the market is probably going to be saturated
very quickly.
Another reason publishers/marketers sometimes sell reprint rights
is because the product behind the reprint rights is no longer
selling. So they repackage the product as "reprint rights" and
generate a renewed revenue stream. However, if you buy these
reprint rights you're probably buying something that you won't
even earn back your investment on. That's why it's critical that
you really look at what you are getting.
A third reason reprint rights are sold is because of backend
sales built into the product. The creator of these products sell
you the rights to a product that will probably earn you a good
return on your investment. However, if it's a product that sells
for less than $50, you can be sure that built-in backend sales
all accrue to the product originator. Something built into the
product drives subsequent, related sales back to the source.
These backend sales are generally for more expensive items and
this is where the product creator really makes his money. That's
ok, provided you get a marketable product when you purchase the
reprint rights to the front end product. Just be aware of the big
picture :-)
This is a fairly brief discussion of reprint rights. I assert
that the majority of reprint rights being offered to you today
are virtually worthless. You rarely get something for nothing,
so when you buy cheap reprint rights you need to ask yourself
what are you really buying. Top end reprint rights can be
expensive but are worth it if you are prepared to properly
market them. I actually recommend creating and marketing your
own products, but until you do, reprint rights offer a way for
you to get the lions share of the proceeds. Just make sure you
don't get eaten by the lion during the transaction.
Willie Crawford is a recognized authority on internet marketing
and product creation. His Internet Marketing How To Workshop
steps you though the process of creating and marketing that
perfect product. Let him teach you the insider secrets today:
<a href="http://internetmarketinghowtoworkshop.com".
http://internetmarketinghowtoworkshop.com
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PS
Be sure to sign up for the Internet Marketing How To Workshop.
The affiliate program pays $272 to $500. It will be the biggest
and most significant internet marketing event of the entire year.
Don't miss the free deep sea fishing trip. Sign up now!
Sign up at: <a href="http://internetmarketinghowtoworkshop.com">
http://internetmarketinghowtoworkshop.com
</a>
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